From Data to Dollars: Productize and Monetize Your Financial Data in Minutes with viaNexus

Monetize your financial data instantly with viaNexus. Our platform simplifies the process, enabling you to productize and profit from your data in minutes, not months.

Pedro J. Aguayo
3 min read
From Data to Dollars: Productize and Monetize Your Financial Data in Minutes with viaNexus
We are thrilled to announce the launch of our viaNexus data platform, a revolutionary delivery layer that streamlines the distribution of financial data.

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Welcome to the Financial Data Jungle...

Financial data providers face a growing number of challenges in reaching their target customers, particularly when catering to diverse market verticals. These distinct segments often have unique requirements and varying levels of technological sophistication. This creates a complex landscape for data providers, who must navigate these differences to effectively deliver their products and services.

Data providers face the challenge of ensuring their data is compatible and easily integrated with a wide range of technological infrastructures, data conventions, and normalization processes. This challenge arises due to the varying technological capabilities of different market segments, where some industries have adopted advanced data analytics and integration tools, while others still rely on legacy systems and manual processes.

To effectively overcome the barriers hindering seamless financial data access and utilization, financial data providers must prioritize the development of flexible and adaptable solutions that cater to the diverse needs of various market segments. This strategic approach necessitates substantial investments in advanced technologies encompassing data processing, analytics, and visualization tools. Furthermore, the creation of customized data feeds and APIs is essential to ensure compatibility and seamless integration with existing systems. Additionally, a strong emphasis should be placed on providing dedicated support and comprehensive training to both staff and clients to facilitate proficient utilization of the provided solutions.

By adopting a customer-centric approach and proactively investing in innovative solutions, financial data providers can strategically position themselves for success within an increasingly competitive and fragmented market. This customer-centric approach, coupled with technological advancements, enables financial data providers to create a centralized platform where customers and potential clients can conveniently access a wide range of desired financial products. This centralized approach eliminates the programmatic and conventional disparities that often arise when accessing data products from disparate sources, streamlining the user experience and enhancing overall efficiency.


Data wrangling – viaNexus

viaNexus is a specialized delivery layer designed for financial data, offering superior speed, flexibility, and monetization control compared to general-purpose data marketplaces. It goes beyond the capabilities of a traditional marketplace,  functioning as a specialized delivery layer engineered specifically for financial data.

In this blog post, we will delve into the capabilities of our platform to seamlessly onboard and normalize financial datasets. We'll explore how this process allows for the rapid productization and monetization of this valuable data, a streamlined approach that we've aptly coined the "Easy Button to Financial Data."

We'll take you through a step-by-step journey, illustrating how our platform simplifies the complexities often associated with handling financial data. From the initial onboarding stage, where data is ingested from diverse sources, to the normalization process that ensures consistency and compatibility, we'll demonstrate how our platform transforms raw data into actionable insights, alerting, and enrichment.

Furthermore, in this blog post series we'll showcase how our platform's powerful features that enable the rapid productization of financial data. We'll also explore the various monetization strategies that can be employed to generate revenue from these data-driven offerings.


"Open the pod bay doors, HAL..." (Spoiler: In this version they Open)

Let's illustrate the power of the viaNexus data platform.

Imagine you're a financial manager tasked with overseeing a diverse portfolio of investment assets. Your responsibility extends to closely monitoring these assets and receiving timely alerts when they cross critical thresholds – events we might term "death crosses" in financial parlance.

To achieve this level of financial oversight and responsiveness, we first need to establish a reliable data pipeline. This involves sourcing the necessary data from a trusted provider or potentially extracting it from unstructured data sources. Once acquired, this raw data is transformed into structured event records that can be seamlessly ingested by our platform.

In the following video clip we will take you through how the platform can quickly create a dataset using IndexOne as the datasource.

In the next post we will be diving in how we leverage ETL systems, specifically Airflow to onboard datasets onto the viaNexus platform!

Continue Learning About Us And Our Expanding Ecosystem

viaNexus is rapidly expanding its data offerings and opening the door for AI-driven applications and next-generation financial workflows.

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